ABOUT PROJECT
The MTA Live Subway Map, a real-time digital map, helps New York City riders navigate the ever-changing transportation network. Using live data, it continually reroutes to display current and upcoming subway service and times. The map shares train locations, station access points, and transfer tunnels.
This web-based beta release works on various devices. We welcome your feedback to improve the Live Map for all riders.
This web-based beta release works on various devices. We welcome your feedback to improve the Live Map for all riders.
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LOGOTYPE
Logo is the business card of any brand that helps to increase its recognition and memorability among potential customers. A well-designed logo should be simple, unique, and easily readable so that it can be recognizable in any context.
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TYPOGRAPHY
Fonts and typography play an important role in design, visual communication, and creating a recognizable brand. The choice of font and its size determines the readability of the text, as well as the emotional response of the reader to the text. A well-chosen font helps enhance the effect of the design, convey mood, and amplify the visual impact overall.
Futura, Montserrat
PALETTE
The color palette of a website also plays an important role in creating mood and emotional impact on visitors. Colors can help convey the style, personality, and values of a brand, as well as facilitate navigation on the website. The right color choices can enhance the visual impact, increase visitors time on site, and improve conversion rates.
#FFFFFF
rgb(255,255,255)
#000000
rgb(0,0,0)
#EFEFEF
rgb(239,239,239)
101010
rgb(16,16,16)
RESULT
